Determining the Value of IT

The newest, fastest, most advanced technologies are always tempting you with promises of more productivity, more efficiency and increased cost savings.  The rehearsed sales pitch and glossy charts can certainly be convincing.  At the end of the day, though, when it's your business and your money on the line, you need to make sure an IT project is going to truly be good for your bottom line.  This is not always easy to determine, especially when it comes to IT investments.

Information or Technology?

When it comes to Information Technology, does your business focus more on the Information or the Technology?  It is very easy to do the latter, especially as a small business with a limited IT budget.  Ideally, your information should be readily available and easily accessible.  While this seems simple enough, both objectives do not always go hand in hand.  Focusing on the correct half of Information Technology is the key to maximizing the value of your Information and your Technology.

The Role of IT in Your Business

What is the role of IT in your business?  Is IT simply a resource to fix problems?  Do you look for IT solutions only when prompted by business needs?  Do IT solutions help drive your future business plans? There is no wrong way to integrate IT into your business. However, many business leaders are not aware of the impact IT can have, from more cost-effective and efficient practices to driving future growth and success.